Moody Chocolate
Brief
New to the confectionery market, New to the confectionery market, Moody Chocolate needed a bold visual identity that would stand out instantly on shelf and online.
Solution
I drew on the product’s Middle Eastern origins, creating a distinctive camel logo to express its playful mood.
Regionally inspired colourways and considered typography reinforced the sense of place and flavour.
Regionally inspired colourways and considered typography reinforced the sense of place and flavour.
